Honda Uses Virtual Reality Technology to Develop Various Car Models in the United States

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Erome - California, United States, January 31 2023 – Honda uses advanced Virtual Reality (VR) technology to develop product designs ranging from the Honda Pilot TrailSport to Honda's newest electric car model, namely the Honda Prologue EV in the United States. Designers at American Honda Motor Co., Inc are starting to utilize VR technology to become one of the technologies that Honda designers rely on amidst the Covid 19 pandemic which limits meetings with people.

Honda uses virtual and augmented reality because this technology is a bridge that can eliminate the limitations of space and time. The Honda Prologue, which will be Honda's first electric SUV, is the first model designed using virtual reality visualization technology. Honda designers use VR technology to evaluate colors, materials and visualize the trim as a whole.

Mathieu Geslin as VR Technology Leader at Honda Design Studio said, "The Honda design team used VR technology to visualize the Honda Prologue model, where this technology accelerates collaboration between Honda's styling teams in the United States and Japan. The use of this technology is an ongoing effort to optimize the technical capabilities of VR, and we are very excited to use this technology in Honda's future product development.”

The use of VR technology in Honda product development has been planned since six years ago. Honda designers explore, test and validate this technology to find new, efficient ways to create better products. Even though advances in VR technology are very helpful for designers, the use of VR technology in making a product cannot eliminate direct physical and emotional touch from designers.

Towards its global goal of achieving carbon neutrality for all company products and activities by 2050. Therefore, Honda will introduce 30 new electric vehicles globally by 2030, with a global sales volume of 2 million units. In North America, Honda has set a timeline for EV introduction by 2030 and ultimately 100% zero-emission car sales by 2040.



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