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Surpassing Volkswagen, Toyota is the best-selling car brand in the world

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Toyota has succeeded in becoming the best-selling automotive brand in the world, based on sales reports released throughout 2021. From the data released, the Toyota Group recorded car deliveries of 10,490,548 units. Quoted from Asia Nikkei, Monday 31 January 2022, this sales achievement is an accumulation of several Toyota group car brands; namely Toyota, Daihatsu, and Hino. In fact, this number increased by 10 percent compared to the previous year or 2020.

Toyota contributed the most, with sales of 9,615,157 units, Daihatsu 725,179 units, and Hino 155,212 units. Toyota is also one of the manufacturers that has managed to recover from the impact of the Covid-19 pandemic quite quickly. In fact, this Japanese brand was able to manage the shortage of semiconductor chips which lasted from 2021 to 2022. Apart from that, this manufacturer from Matahari Terbit was also successful in keeping the market in Asia stable, with various strategies implemented.

Toyota Group sales in 2021, while beating its toughest competitor, Volkswagen Group. This German brand was only able to sell 8.9 million units and was the worst achievement over the last decade. VW's sales also decreased by five percent compared to 2020, and for the second time lost to Toyota in the race for the best-selling brand globally. In 2020, Toyota managed to sell up to 9.5 million units and Volkswagen only 9.3 million units in the same period. 

TMMIN is optimistic that car exports will increase in 2022

Regarding car production and market in Indonesia, Director of External Affairs of PT Toyota Motor Manufacturing Indonesia (TMMIN) Bob Azam said that exports of complete Toyota brand vehicles from Indonesia in 2021 will reach 188 thousand units. This means that conditions have now recovered to 90 percent compared to the situation before the pandemic.

This achievement cannot be separated from the support of the Indonesian government through various stimuli and policies provided to encourage national automotive exports. With conditions continuing to improve, TMMIN is optimistic that vehicle exports will accelerate this year. "We are confident that the Toyota brand CBU export target for 2022 will increase above the level achieved in 2019," he said as quoted by  Liputan6  Friday, January 28 2022.
Toyota supports efforts to increase the export performance of domestic automotive products and is always exploring opportunities for larger export destinations. Is the opportunity in question export to Australia? "Regarding exports to Australia, please contact the Minister of Industry for more detailed information," said Bob.

Previously, Minister of Industry (Menperin) Agus Gumiwang Kartasasmita said that there would be car exports to Australia in the first quarter of 2022. However, Minister of Industry Agus did not specify the brands of cars that would be exported. "We are trying in the first quarter. I can't name (the brand) yet," he said as quoted by Antara, Tuesday, January 25 2022.


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